About the founder

Mina Binebine : Behind the Brand

Mina Binebine is a Moroccan-French designer living in Los Angeles. She was born in New York but raised in North Africa in the beautiful city of Marrakech, Morocco - the city of colors, and warmth, music, and art.
Fashion caught her attention at a young age. Leading up to her prom night, she designed and created her very own custom dress. Nothing could compare to the feeling she obtained when people complimented what she created by hand, heart and mind. It confirmed what she already knew: she wanted to become a fashion designer.

Education: FIDM

After high school in Marrakech, Mina moved to California and started studying at the Fashion Institute of Design and Merchandising, San Diego (FIDM). Overcoming language barriers and the difficulties of being away from home, she completed her Associates degree in Fashion Design. Continuing the journey, Mina moved to DTLA, where she completed her Bachelors of Design degree at FIDM, Los Angeles. After obtaining valuable experience working as a Creative Director and Designer in a haute couture lingerie company, Mina established her own designer brand influenced by her Moroccan roots. She is currently persuing an MBA.